Blues, Brews, & Food Truck Festival
July 19, 2025
FREE Admission!
The New Glarus Chamber & Brown Cow Productions are excited to bring back the New Glarus Blues, Brews & Food Truck Festival for its eighth year! With a brand-new date, you can still look forward to everything you love—New Glarus Brewing Company beers, an amazing selection of food trucks, and a free festival that’s open to everyone. Plus, don’t miss the pre-party jam at Toffler’s on July 18! Stay tuned for band announcements and the full schedule!
“BBFT” Schedule
Saturday, July 19
Blues, Brews & Food Truck Survival Guide
Where is New Glarus Blues, Brews, & Food Trucks Festival?
”BBFT” is set in the heart of beautiful downtown New Glarus, WI, with the festival tent located at Village Park. While you're here, be sure to explore the many amazing shops in the area. Or better yet, plan to come back and spend a long weekend with us—there's so much to see and do!
All about the beer….and booze
The New Glarus Chamber is proud to serve the exceptional craft beer from our very own New Glarus Brewing Co.! The entire festival area is open container, so if you're in the mood for something liquor-based, be sure to visit any of our amazing local bars. Cheers to a fantastic celebration!
Where do I park?
In our charming small community, you might have to walk a bit to reach the festivities—but we promise it’s worth it! Most roadways are open for parking, just be sure to check for any signage indicating restrictions and please be mindful of residents' driveways. For those in need, a limited number of handicap spots will be available. Location TBD.
Is BBFT family friendly?
Absolutely, bring the kiddos along to enjoy all the food, music, and fun! Due to Village Ordinance, our furry friends are not permitted in the park.
Can I bring a chair?
Feel free to bring a chair! It’s going to be a full day of fun. Just note that if the bands move into the music tents, chairs won’t be permitted inside the tent.
Can I buy some awesome merch?
Absolutely! We’ll have shirts available for purchase! They are first-come-first-serve, so grab one right away! You can also find plenty of souvenirs in our local shops, from New Glarus swag to one-of-a-kind finds! Don’t miss out on these must-have mementos.
Crap, it's starting to rain!
Blues, brews & Food Truck Festival is a rain-or-shine event, so the fun never stops! If the day calls for rain, we will move the fun into the large festival tent, keeping you dry while you enjoy the festivities. Just be sure to pack a raincoat for those moments in between when you’re strolling around or grabbing a bite from our amazing food vendors.
Speaking of food
You’ll find plenty of food vendors with a fantastic selection, including delicious Swiss-Wisconsin cheese! And if you’re looking for a little break from the festival, our town boasts an array of amazing restaurants to explore as well.
Can I bring a bag? Water? Food? My own beer?
No bag restrictions here! Feel free to bring your own water—we encourage it! Please no coolers or carry-ins. Our vendors are working hard to provide amazing food and support the community, so let’s show them some love! Please purchase your alcohol from the designated concessions and help support Blues, Brews, & Food Trucks, keeping this event free for all!
Keep up with the buzz on our Facebook Event Page!